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Opening hours in May during specific holidays

We want the world to experience the power and beauty of the North.

Inspiration from our friends. We got together with a few of our friends and asked about their favorite holiday traditions

4x4 water crossing.mp4

Our garments can last several lifetimes. In the 66°North workshop we fix the inevitable wears and tears of used products. We stock an archive of fabrics, buttons and zippers and will not only mend your garment but also do our very best to make it look as fresh as the day it was bought.

We sat down with a few of our friends and got an insight into their favorite Christmas traditions and what they'd most prefer under the tree this year.

We sat down with a few of our friends and got an insight into their favorite Christmas traditions and what they'd most prefer under the tree this year. | 66°North

Coming from a background in athletics, Ari Bragi and Dorothea are avid runners who both hold the Icelandic national record for 100m sprint. In between the time spent on the tracks and taking care of their newborn, Ari Bragi and Dorothea love spending their time outdoors in the nature next to their home in Reykjavik.

Siggi Bjarni, a devoted nature enthusiast and an avid explorer, has summited some the worlds most famous mountains, explored frozen lands at the furthest reaches of the planet, and is now reimagining the possibilities in climbing in his home terrain of Iceland.

Elísabet is the first women in history to finish the 400 km Ultra Gobi marathon under 100 hours. She is the most recognized ultra-runner in Iceland and is the owner of Artic Running. 

Artist and actor Anthony Bacigalupo came to Iceland in 2009 to explore the countryside and get inspiration for upcoming pieces of work. He found so much more in his journeys and decided to rethink his path in life and start a family on the island. 

Emilie is a big Christmas fan, but she and her family have a lot of holiday traditions. She lives in Copenhagen and works as a social media influencer, DJ, podcast-host and takes care of various projects in the growing cultural-scene in Copenhagen.

Elín Metta’s affection for sports started at a young age when she went regularly with her dad out to the nearest soccer field. Today, Elín is known as one of Iceland‘s top-performing athletes.

Gift guide

Gift guide

Gift guide

The Runner

Ari Bragi & Dorothea

The Adventurer

Siggi Bjarni

The Active Urbanite

Elísabet Margeirs

The Traveller

Anthony

The Urbanite

Emilie Lilja

The Athlete

Elín Metta

Circular

A second life

2020

Gift guide

The runner