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Gift Guide

We got together with a few of our friends and asked about their favourite holiday traditions. 

Find inspiration for that perfect gift

Shop the Gift Guide

Last order date for the Holidays is December 18

The Adventurer

Siggi Bjarni, a devoted nature enthusiast and an avid explorer, has summited some the worlds most famous mountains, explored frozen lands at the furthest reaches of the planet, and is now reimagining the possibilities in climbing in his home terrain of Iceland.

The Runner

Coming from a background in athletics, Ari Bragi and Dorothea are avid runners who both hold the Icelandic national record for 100m sprint. In between the time spent on the tracks and taking care of their newborn, Ari Bragi and Dorothea love spending their time outdoors in the nature next to their home in Reykjavik.

Coats & Jackets

When the Arctic is your everyday, it doesn’t take long to know the difference between a good coat and a great coat.


Midlayers are the hardest working layer on the mountain. Pick the right combination for the conditions.

Autumn/Winter 2020

Winter looks

4 collections
(2 looks)
(2 looks)
(2 looks)
(2 looks)
NORÐUR Journal

Life on the edge

Climbing the ram

In the spring summit season of 2020, professional mountaineer and explorer Siggi Bjarni Sveinsson set out with a mission to climb one of Iceland’s holy grails of alpine climbing, the south face of Hrútfjallstindar – known as the Ram mountain.

Icelandic Search and rescue team from 1967

Designed and proven
in Iceland since 1926


We have always protected people with our clothing. 
If there is a defect we will repair it free of charge

Repair and recycling

We believe products should last a lifetime. We are commited to reparing your product whatever its age.

Carbon neutral

Through our holistic approach to circularity we can minimize harm, mitigate our impact, and make a net positive impact on the world.

Read more on Circular

Jökla Parka

Brave the elements

Tindur Down

Suitable for Iceland, perfect for Everest

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