New Arrivals

28 products
Down Jackets

Down Jackets

Down is one of the warmest materials in the world, making it equally great for city activities and outdoor adventures.
DyngjaDown Jacket PFAS-Free (Unisex)
$580.00
Color
Shell & Light Jackets

Shell & Light Jackets

Don’t let trivialities like wind or precipitation decide what you do today. Our versatile shell and light jackets will help you get out there.
LjósufjöllGORE-TEX® Shell Jacket
$745.00
Color
Kría GORE-TEX® WINDSTOPPER® Short Shell Jacket (Unisex)
$490.00
Color
RauðasandurCoat (Unisex)
$345.00
Color
RauðasandurAnorak (Unisex)
$270.00
Color
HelgafellRunning Jacket
$260.00
Color
Insulated Jackets

Insulated Jackets

In the northernmost capital in the world, knowing how to dress in layers can literally save your life.
KeilirDown Jacket
$445.00
Color
Keilir Down Collar Jacket
$395.00
Color
LjósufjöllInsulated Jacket
$310.00
Color
Vests

Vests

Conquer urban chill or add a comfortable extra layer in extreme conditions. With our vests you won't need anything up your sleeve
DyngjaDown Vest PFAS-Free (Unisex)
$420.00
Color
HelgafellLightly Insulated Vest
$195.00
Color
Base Layer Tops

Base Layer Tops

In the northernmost capital in the world, knowing how to dress in layers can literally save your life.
LjósufjöllHoodie
$170.00
Color
Sweatshirts

Sweatshirts

Our sweatshirts are made from organic cotton and recycled materials.
HelgafellLongsleeve Baselayer (Unisex)
$140.00
Color
T-Shirts

T-Shirts

Our t-shirts are either made of functional and breathable fabrics or organic and recycled cotton.
RauðasandurT-Shirt (Unisex)
$110.00
Color
HelgafellRunning T-Shirt
$110.00
Color
Casual Pants

Casual Pants

These pants maybe look casual, but if you look closer they are made from functional materials. So you will always be ready, no matter where your day takes you.
HengillHiking Pants
$445.00
Color
RauðasandurPants (Unisex)
$220.00
Color
Skirts

Skirts

Our skirts combine form and function seamlessly, from durable materials to thoughtful design elements.
HelgafellRunning Skirt
$230.00
Color
Shorts

Shorts

We maybe do not have the biggest range of shorts, but as we are both realistic and optimistic we keep few on stock in case it will be sunny.
HengillShorts
$315.00
Color
HelgafellShort Running Tights
$195.00
Color
RauðasandurShorts (Unisex)
$170.00
Color
Bags

Bags

We don't throw stuff away at 66˚North. That's why leftover fabrics often find a new purpose in our range of bags.
Backpack15L Backpack
$140.00
Color
Hats

Hats

Icelandic fishermen have worn our workman caps for decades. Why not you?
Landmannalaugar Cap
$90.00
Color
HelgafellRunning Cap
$90.00
Color
LaugardalurBucket Hat
$85.00
Color
HrannarNeck Warmer
$45.00
Color
Belts & Socks

Belts & Socks

Don't forget the details.
HelgafellCompression Running Socks
$20.00
Color
HelgafellRunning Socks
$20.00
Color