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We want the world to experience the power and beauty of the North.

We want to hear from you.  You can also find us on Facebook, Instagram or stop by in one our stores.

James Merry is a visual artist from the UK, now based in Iceland. He is primarily known for his hand embroidery, metalwork and mask-making, and has collaborated with institutions such as the V&A, Gucci, The Royal School of Needlework, Iris van Herpen, Tim Walker and Tilda Swinton. 

Skíðaiðkun er ómissandi hluti af vetrinum fyrir marga landsmenn, en dyntótt veðurfar getur þó alltaf sett strik í reikninginn. 

Introducing our third collaboration with the Danish brand GANNI, where we keep building on the effortless Copenhagen style and Icelandic heritage. The styles are exclusively made from unused fabric rolls, including recycled materials. The colorways are inspired by the extremes of Icelandic nature, e.g. the northern lights and volcanic landscapes.

Introducing our third collaboration with the Danish brand GANNI.

Þriðja samstarfslína 66°Norður og danska fatarmerkisins GANNI er komið í sölu. Flíkurnar eru gerðar með sjálfbærni í huga en þær eru framleiddar úr tæknilegum afgangsefnum úr verkmiðjum okkar og endurunnum efnum. 

Þriðja samstarfið okkar við danska vörumerkið GANNI.

Þú þarft ekki að fara langt til að upplifa eitthvað nýtt.

Við finnum vel hvernig jöklarnir okkar eru að gefa eftir með hækkandi hitastigi. Við hjá 66°Norður viljum nota daginn til að vekja athygli á þessu máli og leggja okkar af mörkum til að sporna gegn þessari þróun.

Meet the people living at the edge of world.

66° North Brand Ambassador Chris Burkard is an award-winning, self-taught photographer and artist whose images are punctuated by energized landscapes and moments of bliss, by adventure seeking and the lifestyle that ensues, by movement and intuitive light-working capabilities.

Chris Burkard, vörumerkjafulltrúi 66°Norður er margverðlaunar og sjálflærður ljósmyndari og listamaður. Myndirnar hans einkennast af kraftmiklu landslagi, sælustundum og ævintýralegum lífsstíl. 

Tindur Shearling flísjakki er flottur, margnota og hannaður til að endast.

Tiana Ósk Whitworth og Anthony Vilhjálmur Vilhjálmsson eru meðal efnilegustu hlaupara landsins. 66°Norður ræddi við þessa ungu og efnilegu hlaupara um áhrifin sem íslenski vetrarkuldinn hefur á hlaupin, eftirminnilegasta hlaupið og hvað keyrir þau áfram.

Tiana Ósk Whitworth og Anthony Vilhjálmur Vilhjálmsson.

Flot línan sækir innblástur í arfleifðina og byggir á gamalli hönnun á björgunarfatnaði, svokölluðum flotjakka og flotgalla. Línan er framleidd úr Seaqual efni, en það er úr 100% endurunnu polyester garni sem er búið til úr plasti sem hirt hefur verið af sjávarbotni. 

Sjálfbær lína innblásin af sjófata afleifðinni okkar.

The Flot capsule takes inspiration from our original fisherman’s clothing, based on an industrial 66°North buoyancy aid jacket and a floating overall. Featuring Seaqual fabric, a 100% recycled polyester yarn made from plastics on the ocean floor, this capsule brings together the past and the future of protection for 66°North.

A sustainable capsule inspired by our archive of fisherman's clothing

Join us on northern exposures and arctic adventures.

Try ditching the ski jacket this winter. Our products are just as home in the white slopes of the mountains as they are in the heart of the city. Whether on the steep slopes or in the bustle of the city, our clothes will help you embrace the elements. The answer simply lies in layering.

Staying warm and dry on the snow is all about layering.

FACETASM brings their signature deconstructed aesthetic to the virtues of resilience in the newest collaboration between the Japanese brand and Icelandic performance brand 66° North.

Snæfell er stundum kallað Drottningin, drottning austfirsku fjallana og  það er ekki að ástæðulausu.

Snæfell is often called the queen, the queen of the Mountains in the  Icelandic East and it’s not without a reason.

Store in Hafnartorg, 101 Reykjavík, Iceland

The Arctic is beautiful – but unforgiving. For nearly 100 years, 66˚North has made life and activity possible where otherwise there would be none. These are stories of adventure, exploration, and the extraordinary everyday. 

Íslenska hljómsveitin KALEO, sem kemur frá Mosfellsbæ, er þekkt um allan heim fyrir sín ofsafengnu riff og drafandi raddbeitingu. Jökull Júlíusson hefur leitt hljómsveitina í myndbandstökum sem sýna perlur í íslenskri náttúru. 

The latest news and views from 66°North headquarters.

Hailing from the small town of Mosfellsbær, Icelandic group KALEO is known all around the world for their devilish riffs and drawly vocals. Frontman Jökull Júlíusson has led the band in video shoots showcasing the pearls of Icelandic nature.

We are proud to announce our fourth collaboration with the Danish affordable luxury brand GANNI. The 14 piece collection was showcased as part of GANNI's show during Copenhagen Fashion Week 2nd of February and is set to officially launch alongside the collection in the fall of 2023.

Our fourth collaboration with the Danish affordable luxury brand GANNI

66°Norður og danska merkið Ganni frumsýndu fjórðu samstarfslínu sína á tískuvikunni i Kaupmannahöfn sem fram fór í febrúar.

Get to know our collections in detail, from design concepts to real-world applications.

Sölvhóll vörulínan samanstendur af hágæðavörum, sem allar eru handgerðar á Íslandi og fást í takmörkuðu upplagi. Náttúrulegir eiginleikar íslensku ullarinnar er útgangspunkturinn í hönnun Sölvhóls en tæknilegri efni eru notuð til að auka vatns- og vindheldni flíkanna.

Handgerð á Íslandi með sjálfbærni að leiðarljósi.

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