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We want the world to experience the power and beauty of the North.

25% of all online sales on November 26th will fund the protection of glaciers in Iceland.

Glaciers make Iceland an extraordinary place. Let's do what we can to keep it that way.

Glaciers dominate the landscape in so many parts of Iceland. They are the view from our home and a destination during the weekend. They shaped our mountains and create our rivers which carve up the landscape and make our country so extraordinary.

Icelandic glaciers are one of the reasons we exist as a company and we want to protect them. Whether you shop with us today or donate to Icelandic Glaciological Society directly, you will be helping preserve the Icelandic glaciers for future generations.

All our glaciers have slowly but surely been disappearing through the years. For the past two years we have donated part of our sales to funds that all have one thing in common: protect our nature. This year, 25% off our online sales the 26th of November will be donated directly to the Icelandic Glaciological Society. 

The Icelandic Glaciological Society was founded in 1950 to support research about our glaciers. There both scientists and laymen get the opportunity to work together towards the same goal – documenting the disappearance of our glaciers.

Glaciers dominate the landscape in so many parts of Iceland. They shaped our mountains and create our rivers which carve up the landscape and make our country so extraordinary.

On Time and Water, is the most recent work by the internationally lauded Icelandic author, Andri Snær Magnason, which uses storytelling, poetry, and the simplicity of “time” and “water” to bring the climate crisis to a human scale.

Renowned photographer Chris Burkard's passion for preserving the Icelandic highlands.

The climate changes that are taking place in the world are becoming more and more visible, especially here in the north.

This year Ragnar surveys Drangajökull’s east side for the second time. 

The siblings Þorsteinn Roy and Svanhvít Helga Jóhannsdóttir grew up with a unique backyard. The glacier, Svínafellsjökull.

Þorsteinn Roy and Svanhvít Helga Jóhannsdóttir

The climate changes that are taking place in the world are becoming more and more visible, especially here in the north. 

Ocean Missions is a non-profit project based out of Húsavík, Iceland, dedicated to research and raise awareness of plastic pollution in the North Atlantic Ocean. 

Ragnar Axelsson, better known as Rax, is an Icelandic photojournalist who has been photographing people and nature in the Arctic for over four decades. He has seen big changes in the environment and how global warming is affecting the Arctic countries. We met up with RAX to discuss these changes and the importance of documenting them.

November 26th 2021

Glacier Friday

Glaciers make Iceland an extraordinary place. Let's do what we can to keep it that way.

Glacier Friday over the years

Chris Burkard

Carbfix

Life at the edge of the ice

Ragnar Axelsson

Andri Snær Magnason