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News and events

21.9.2007

Tarantino wears Videy hat from 66°NORTH

Quentin Tarantino director and huge fan of 66°NORTH products, posed for the British Telegraph magazine last week wearing the Videy hat from 66°NORTH Iceland. Tarantino was also sporting the hat during an interview on the Jonathan Ross talk show on the BBC.

This is not the first time Tarantino (nor hopefully the last!) has worn our products during interviews on national television. We at 66°NORTH are very pleased with Tarantino’s passion for our products and believe that he has generously helped 66°NORTH reach a far larger audience than we could have with our international marketing budget.

About 66°NORTH

66°NORTH Ltd. is one of Iceland’s oldest manufacturing companies. It was established in the year 1926, it's been a longtime leading innovator in the creation of specialised clothing for use in the toughest conditions on land and sea. 66°NORTH Ltd also prides itself on being an expert in the production of supreme quality clothing for sports and leisure. Not only does 66°NORTH have happy customers, but an impressive list of awards for its designs and marketing campaigns.

Today, the company employs a team of over 300 people. It has 9 stores in Iceland under the names of 66°NORTH and Iceland Gift Store, as well as a store in Latvia and two stores in Lithuania. Furthermore the 66°NORTH apparel is sold in retail stores across Europe and North America.

For further information about 66°NORTH visit our international website, www.66north.com.