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News and events

26.5.2007

66°NORTH sponsors cancer survivor walking on 66°North over Greenland.

Marta Gudmundsdottir is now walking across the Greenland glacier, along the 66°North latitude line, raising money for the Iceland Cancer Society. A few months ago Marta herself finished therapy for breast cancer. Her mission is to raise money for cancer research and raise awareness of the importance of regular cancer screening.The money will be raised by selling postcards on www.krabb.is which Marta will post in Tassilaq after the walk.

About 66°NORTH

66°NORTH Ltd. is one of Iceland’s oldest manufacturing companies. It was established in the year 1926, it's been a longtime leading innovator in the creation of specialised clothing for use in the toughest conditions on land and sea. 66°NORTH Ltd also prides itself on being an expert in the production of supreme quality clothing for sports and leisure. Not only does 66°NORTH have happy customers, but an impressive list of awards for its designs and marketing campaigns.

Today, the company employs a team of over 300 people. It has 9 stores in Iceland under the names of 66°NORTH and Iceland Gift Store, as well as a store in Latvia and two stores in Lithuania. Furthermore the 66°NORTH apparel is sold in retail stores across Europe and North America.

For further information about 66°NORTH visit our international website, www.66north.com.